• Toll free: 1800 258 5772

State University of New York at Oswego

Oswego , New York ,United States

Broadcast and Digital Media/Business Administration BA and MBA

Students usually decide during their junior year as an undergraduate to continue in this five-year program, and often begin the application process between their junior and senior years. Be sure to regularly check with your undergraduate adviser if you're interested in these programs.

Through this combined program you will learn skills that span both disciplines, as communications is important in business and business is equally important in communications. You will be prepared to pursue careers in broadcast sales, programming, management for broadcast stations, advertising and marketing.
In our broadcast and digital media program, you'll learn about the creation and production of media, the interrelated nature of media industries and the skills necessary to write, produce and distribute media messages. Explore a variety of areas including audio and video production, broadcast journalism, copywriting and media management. Our updated curriculum includes a variety of offerings in integrated media design and social media.

Many hands-on opportunities in front of or behind the camera, in control rooms and on the radio — including with some of the best campus facilities anywhere — make Oswego's broadcasting program a launchpad for countless successful careers.

Campus Information

Main Oswego Campus

Intakes

  • Jan
  • Aug

Application Processing Time in Days: 30

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

There are many strategies for exploring careers and identifying occupations that fit your career preferences. It is never too early to begin exploring!

Exploratory and Networking Events
Throughout the semester we host a variety of events that give you exposure to different career paths and professionals in various industries to aid in your exploration. Some events include:

Test Drive Your Career
We'll take you there! Join us for a visit off-campus to a company or organization that you are interested in to learn first hand about the industry.

Pizza with Professionals
Over 100 professionals come to campus each year to talk to you about careers. 

Alumni Sharing Knowledge (ASK) Program
Alumni Sharing Knowledge (ASK) is a mentoring program that matches students with individual alumni in a diverse range of professional industries to explore career fields of interest.

Job Shadow/Informational Interview
Spend a day with a professional in the field or interview a professional about their discipline. This is a great way to learn firsthand about career fields or majors. Check out these tips on networking and the informational interviewing video to get you started. 

PSW Opportunity

Post-Study Work visa or permit, allowing international students on F-1 visas to work in the US after completing their studies, typically through Optional Practical Training (OPT).

Eligibility:
To be eligible for OPT, students must have been enrolled full-time in a US educational institution for at least one academic year and be seeking work related to their major.

Duration:
Students can apply for up to 12 months of OPT, either before they finish their studies (pre-completion) or after graduation (post-completion).

STEM OPT:
Students in STEM (Science, Technology, Engineering, and Mathematics) fields can apply for an extended OPT period of up to 24 months.

Contact our PSA counselor for more information

Admission Requirement / Eligibility Criteria

Admission requirements

In order to be eligible for admission to SUNY Oswego, international applicants must fulfill the following requirements:

  • Have the equivalent of a U.S. high school diploma;
  • Have a minimum grade point average (GPA) equivalent to 2.5 on a 4.0 grading scale;
  • Show an English proficiency score of 71 for TOEFL, 6.0 for IELTS, or 55 in PTE. Additional scores may be considered on a case-by-case basis; please view this document for a complete list of English proficiency scores that are currently accepted for admission to the university. Conditional admission is also possible; see this section for details.