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Rochester Institute of Technology

Rochester , New York ,United States

Advertising and Public Relations BS / Communication MS

The advertising and public relations major provides you with a foundation of knowledge in core communication courses that cover communication theory, visual communication, public relations, advertising, writing, campaign planning and management, media planning, public speaking, and digital design. 

You will select two professional core courses that provide a deeper understanding and appreciation of marketing, while electives and liberal arts courses provide broad knowledge and round out your curriculum.

Senior Thesis: You will conduct original research on a topic of your choosing. Two faculty members serve as advisors and guide you on how to investigate a topic, select a research method, implement the project, and present your findings. There are opportunities for you to present your research at conferences.

Intakes

  • Jan
  • May
  • Nov

Application Processing Time in Days: 30

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

The Rochester Institute of Technology (RIT) offers excellent job opportunity potential, with high employment rates for graduates and a strong reputation for career-focused programs. The university is known for its strong co-op program, which helps students gain practical experience and develop skills for campus and post-graduation employment. RIT's strong industry recognition in fields like business, computing, engineering, and fine arts contributes to strong job prospects for its alumni.
 
Key Factors for RIT's Strong Job Outlook:
High Employment Rates:

RIT reports high employment rates for its graduates, indicating strong demand for their skills in the workforce. 
Co-op Program:
The university's co-op program is a significant advantage, allowing students to build professional experience and make valuable connections before graduation. 
National Recognition:
RIT is nationally recognized for academic leadership in various high-demand fields, including business, computing, engineering, and fine arts. 
Innovation and Practical Skills:
RIT fosters innovation and creativity, developing students with the practical skills and expertise that are highly sought after by employers. 

PSW Opportunity

Post-Study Work visa or permit, allowing international students on F-1 visas to work in the US after completing their studies, typically through Optional Practical Training (OPT).

Eligibility:
To be eligible for OPT, students must have been enrolled full-time in a US educational institution for at least one academic year and be seeking work related to their major.

Duration:
Students can apply for up to 12 months of OPT, either before they finish their studies (pre-completion) or after graduation (post-completion).

STEM OPT:
Students in STEM (Science, Technology, Engineering, and Mathematics) fields can apply for an extended OPT period of up to 24 months.

Contact our PSA counselor for more information

Admission Requirement / Eligibility Criteria

For all bachelor’s degree programs, a strong performance in a college preparatory program is expected. Generally, this includes:

  • 4 years of English
  • 3 years of social studies and/or history
  • 3-4 years of mathematics 
  • Specific math requirements are detailed by college below
  • 2-3 years of science
  • Specific science requirements are detailed by college below
  • Completion of a High School Diploma or its equivalence

Duolingo = 120 = 119 or lower
Internet Based TOEFL (iBT) = 79 = 78 or lower
LanguageCert Academic = 70 = 69 or lower
IELTS = 6.5 = 6.0 or lower
PTE Academic = 58 = 57 or lower

CONTACT OUR PSA COUNSELOR FOR MORE INFORMATION