A career in marketing can take you in many different directions, but the common theme is the sense of ownership you take over a product or service. Successful marketers possess the ability to understand customers' needs and translate those needs into an effective marketing strategy.

Marketing graduates may continue their professional development with the following careers:

advertising and public relations
direct and event marketing
brand/product management
sales management
marketing research
content marketing and communications

Eligibility for Post-Graduation Work Permit (PGWP):
Graduated from a designated learning institution (DLI) in Canada.
Desire to stay in Canada temporarily for work.

Important Note:
Graduating from a DLI doesn't automatically qualify you for a PGWP.

Validity of PGWP:
Depends on the length of the study program or the expiry date of your passport, whichever comes first.

Duration of PGWP Based on Study Program Length:
Less than 8 months (or 900 hours for Quebec credentials): Not eligible for PGWP.
At least 8 months (or 900 hours for Quebec credentials), but less than 2 years: PGWP may be granted for the same length as the study program (e.g., a 9-month program results in a 9-month PGWP).
2 years or more: PGWP may be valid for 3 years.

Completion of Multiple Programs:
PGWP may combine the lengths of each program if:
Each program is PGWP eligible.
Each program is at least 8 months (or 900 hours for Quebec credentials) in length.

Important Restriction:
You cannot obtain a PGWP if you already had one after completing an earlier program of study.