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South East Technological University

Carlow , Leinster ,Ireland

Master of Science Digital Marketing and Analytics

The digital era has dramatically changed the marketing landscape and the way that businesses identify, communicate and engage with consumers. Marketing professionals must navigate and embrace this new and dynamic landscape. The MSc in Digital Marketing and Analytics at South East Technological University is aimed at graduates and professionals seeking to explore the strategic implications of the digital era and to develop their career path in digital marketing.

This innovative and exciting course will provide potential learners with an opportunity to study for a MSc in Digital Marketing and Analytics corresponding to a Level 9 qualification (90 credits) or a Postgraduate Diploma (60 credits).

The MSc combines academic study and industry exposure to deliver a course that has a strong focus on current and emerging research and practice. Application may also be made to the Level 9 Postgraduate Diploma in Digital Marketing and Analytics (60 credits). 

Intakes

  • Jan
  • May
  • Sep

Application Processing Time in Days: 30

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

The Institute offers a full time Careers Service for all students and recent graduates of the Institute.  
 
IT Carlow Careers Service has moved to a Virtual Office and remains fully available to all our students and recent graduates, to assist and support you in your progression to employment and further study. 
 
How can we help you?  Virtual Appointments also available through phone and/or skype.
 
The following services are provided:

  • Support in the development of Employability Skills, job applications, CV construction and interview techniques (click on these links for 3 minute presentations on Effective CV’s, Top Tips for Interviews and Employability Skills)
  • Information on employment, training and further learning options
  • Advice and guidance on course and career decisions
  • Help in the development of Employability Skills, such as job applications and interview techniques
  • Liaise with employers on employment opportunities.

PSW Opportunity

2 Years

Admission Requirement / Eligibility Criteria

Master Degree Programmes
Applicants must hold a level 8, Honours Bachelor Degree in a related subject area
The final mark in the Bachelor Degree should be no less than 60%
Relevant work experience can be considered as part of the formal application for some programmes
 
Minimum Standard for Postgraduate (taught and research) entry
Examining Body/Framework
Minimum Standard
IELTS
6 IELTS
TOEFL - Computer Based Test 213
TOEFL - Internet Based Test 80
TOEFL - Paper Based Test 575
TIE C1
TOEIC 660
Trinity College London Trinity GESE 9 of ISE II
Cambridge Exams FCE (Grade B)
Cambridge Certificate of Proficiency in English Grade C
Cambridge Certificate in Advanced English Grade B
CEFR Low C1
ETAPP C1
PTE (Academic) 55
QQI FET Merit
Duolingo English Test 100
Oxford Test of English 125 (with a minimum of 100 in each component)
Language Cert B2 Communicator (with a minimum average of 33)

  • Course Type: Full Time
  • Course Level: Masters/PG Degree
  • Duration: 01 Year  
  • Total Tuition Fee: 11250 EUR
    Annual Cost of Living: 10500 EUR
    Application Fee: 50 EUR
Direct Representation