Marketing, B.S. in
The B.S. in Marketing at West Chester University prepares students for a variety of careers in the field. Our program emphasizes marketing tools and processes that develop analytical, communication, and interpersonal skills in our graduates. Courses like consumer behavior, market research, international marketing, and marketing strategy and planning give our students a foundation for their next step. The Marketing major is housed within the College of Business and Public Management, which is focused on academic innovation, globalization, sustainability, and community partnerships. The College encourages students to be empowered, engaged, and entrepreneurial. Our graduates are prepared for careers in the public and private sector, or for the pursuit of graduate study. Get Involved: American Marketing Association.
Intakes
- Jan
- May
- Aug
Application Processing Time in Days: 20
Minimum English Language Requirements
| English Level Description | IELTS (1.0 -9.0) | TOEFL IBT (0-120) | TOEFL CBT (0-300) | PTE (10-90) | |
|---|---|---|---|---|---|
| Expert | 9 | 120 | 297-300 | 86-90 | |
| Very Good | 8.5 | 115-119 | 280-293 | 83-86 | |
| Very Good | 8 | 110-114 | 270-280 | 79-83 | |
| Good | 7.5 | 102-109 | 253-267 | 73-79 | |
| Good | 7 | 94-101 | 240-253 | 65-73 | |
| Competent | 6.5 | 79-93 | 213-233 | 58-65 | |
| Competent | 6 | 60-78 | 170-210 | 50-58 | |
| Modest | 5.5 | 46-59 | 133-210 | 43-50 | |
| Modest | 5 | 35-45 | 107-133 | 36-43 | |
| Limited | 4 | 32-34 | 97-103 | 30-36 | |
| Extremely Limited | < 4 | < 31 | < 93 | < 30 |
Job Opportunity Potential
Twardowski Career Development Center on campus offers job and internship postings, resume and cover letter assistance, and more...
Please visit the Twardowski Career Development Center which has lots of great career planning resources, including:
Information on Jobs and internships posted daily. Access state-wide and national networks of other jobs all in one convenient location! Internships and Jobs Link: Internship and Job Resources
Resources for developing Resumes and Cover Letters: Resume & Cover Letter Resources
And other services, many available online: Twardowski Career Development Center
Check out this great resource for emerging planners. The report presents results from a nationwide survey on how to get a planning job, and tips on how to be successful in your first job:
PSW Opportunity
3 Years PSW
Admission Requirement / Eligibility Criteria
Arrange for official (translated) transcripts and exam results to be sent to the Office of Admissions.
If in English, transcripts/exam results should be sent directly by your school to the Office of Admissions. Official translations would also need to be sent to the Office of Admissions if transcripts/exam results are not in English. Test results - IELTS, TOEFL, SAT, ACT, or Duolingo need to be sent directly by the testing agency to the Office of Admissions.
Proof of English language proficiency via one of the following options:
TOEFL (Test of English as a Foreign Language)
Applicants must score a minimum of 80 on the internet based test (ibt) or a minimum of 550 on the written test. SAT or ACT scores can also be submitted and will be considered as a supplement to the TOEFL. The TOEFL institution code for West Chester University is 2659.
IELTS (International English Language Testing Service)
Applicants must receive an overall IELTS score at band 6.0 or above, and minimum scores of 6.0 for speaking, listening, reading and writing are preferred.
Duolingo
Applicants must receive an overall Duolingo score of 105 or above.
Completion of ELS Level 112
WCU is proud to partner with ELS Language Centers to offer conditional admission to eligible students. Once ELS Level 112 is successfully completed, enrollment at WCU as a degree-seeking student is possible.
Applicants who have taken the SAT or ACT must arrange for official scores to be sent to the Office of Admissions.
Attention Education Majors: In order to become certified as a teacher in Pennsylvania, you must be a US citizen or US permanent resident.
*It is the applicant's responsibility to supply the Office of Admissions with the necessary documents to complete their application. The Office of Admissions reserves the right to withdraw an application if the required information is not received.
- Course Type: Full Time
- Course Level: Bachelors/UG Degree
- Duration: 04 Year
-
Total Tuition Fee:
77160 USD
Average Cost of Living: 14000 USD /year
Application Fee: 45 USD
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