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The University of Notre Dame Australia

Fremantle , Fremantle ,Australia

Bachelor of Marketing & Public Relations / Bachelor of Arts

Communicating with clients and stakeholders through marketing and public relations campaigns requires clarity, currency and knowledge of companies and organisations. This is particularly the case in a constantly changing landscape where consumers are becoming more discerning and demanding and do not hesitate to publicly articulate their opinions and experiences through social media. With traditional methods of marketing becoming less effective, the rise of digital formats has opened new and exciting methods of corporate communication. This double degree equips you with the practical and analytical skills to proactively engage with all stakeholders and promote any business, organisation or event.

Throughout this four-year degree you will cover a wide variety of subjects such as Consumer Behaviour, Corporate Public Relations, Integrated Marketing Communications, Professional Writing, and more. Our Business Internship course provides you with the opportunity to gain valuable on-the-job experience, interact with professional practitioners and be realistically prepared for the job market.

The holistic and comprehensive skill set you will master as a result of combining Marketing and PR with an Arts degree will make you especially valuable to employers. The Bachelor of Arts component of this double degree develops your ability to analyse, interpret, deliberate, draw conclusions, communicate, work as a team member and problem-solve. You will be trained to consider multiple perspectives and handle ambiguity and uncertainty. These are the skills and attributes needed in many workplaces in the 21st century.

By completing the Bachelor of Arts you will have the opportunity to study a major in an area of interest that may complement your Marketing and PR studies, or you can broaden your horizons and tackles something different. Your options include Journalism, Film and Screen Production, Photography, Archaeology, English Literature, Social Justice, Politics and International Relations, History or Theatre Studies. You will gain in-depth, specialist knowledge and skills that will allow you to contribute effectively to the cultural and intellectual life of society.

Campus Information

Fremantle Campus

Our foundation Campus is located in the historic West End of the port city of Fremantle, south of Perth. Housed within beautifully restored heritage buildings, it provides a ‘town university’ of great character. The iconic Campus is close to the Fremantle Harbour, cafe?s, shops and the famous ‘Cappuccino Strip’, and all major transport hubs.

Intakes

  • Feb
  • July

Application Processing Time in Days: 20

Application Process

More Information Required
10 Days
GTE/Possible Interview call from Institution
10 Days
Provisional/Unconditional Offer
20 Days
Visa Process
30 Days

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

The following careers are open to graduates of this program:

  • Advertising executive
  • Social media manager
  • Media manager
  • Events manager
  • Fundraiser
  • Tourism manager
  • Public relations executive
  • Communications manager
  • NGO advisor
  • Brand manager

PSW Opportunity

Sydney / Melbourne / Brisbane: 

Regular 2 years post study work visa for international students completing Bachelors and Masters degrees (minimum 92 weeks), 3 years for Masters by Research and 4 years for PhD. graduates 

Other Locations (Regional centres and other regional areas):

International students studying at regional universities will be eligible to access an additional
2 years in Australia on a post-study work visa
(Which means a Bachelors or Masters graduate can get up to 4 years of PSW visa) 

Admission Requirement / Eligibility Criteria

Academic requirements for this program are outlined below. We also consider your application more broadly – your non-academic achievements (such as any previous leadership roles, volunteering, work, church and/or community involvement) as well as personal qualities - your aspirations and interests and your capacity to complete your chosen program.

Applicants with recent Secondary Education:

  • Indicative ATAR of 70 with a score of 50+ in ATAR English, ATAR Literature or ATAR English as an Additional Language or Dialect (EALD).
    OR
  • Minimum International Baccalaureate (IB) score of 24.
    OR
  • Completed AQF Certificate IV or higher in a relevant discipline, from an accredited provider such as TAFE or a Registered Training Organisation (RTO) with a score of 50+ in ATAR English, ATAR Literature or ATAR English as an Additional Language or Dialect (EALD).

Applicants with Higher Education Study

  • Other university studies completed at undergraduate level or higher, a minimum of 4 successfully completed subjects;
    OR
  • Successful completion of the Notre Dame Tertiary Pathway Program or of another Enabling Program at a level deemed sufficient by the University;

Applicants who have successfully completed subjects at another University, which are relevant to the selected program of study, may be eligible for Advanced Standing.

Applicants with Vocational Education and Training (VET) study

  • Completed AQF Certificate IV or higher in a relevant discipline, from an accredited provider such as TAFE or a Registered Training Organisation (RTO).

Applicants with Work and Life Experience

Applicants who left secondary education more than two years previously and who have not undertaken VET or higher education study since then, but with relevant work and life experience. Such experience may include, but is not limited to:

  • STAT scores of at least 135 in the Multiple Choice section and 140 in the Written English section are required.
    OR    
  • Mature-age completion of two Year 12 WACE or HSC exams with a resulting ATAR of 70 or above
    OR
  • Western Australian Certificate of Education (WACE) or equivalent results if these have been completed within the last 5 years.

Please note: all applicants must be of school leaving age or older to apply.