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Deakin University

Burwood, Melbourne , Victoria ,Australia

Bachelor of Communication (Digital Media)

Digital media at Deakin adopts an innovative 'fusion' approach to learning and teaching. Engaging in a participatory and supportive environment you will produce real-world digital and social media content from year one onward. The course also places a strong emphasis on developing your professional-personal brand to help you build strong connections to online communities. 

In addition to core digital media, you can choose from complementary fields such as advertising, design, film and television, journalism, and public relations to broaden your skills base. 

The combination of practice-based assessments, industry exposure, and the internship in your final year means you graduate with a portfolio of work demonstrating your ability to build online communities and help organizations and clients with digital content solutions. 

Do you want to carve a career in today’s rapidly evolving media climate? 

Gain an understanding of the function and influence of communications industries locally and globally, and learn practical skills in social media content creation, podcasting, website creation, video-making, and more. With an emphasis on emerging technologies and real-world learning, you'll explore themes like:

  • how to build social media identities
  • engaging audiences with podcasts and videos
  • how to run crowdfunding campaigns
  • how to become a digital media entrepreneur
  • how to manage social media in organizations.

Work experience

Work Integrated Learning experiences are embedded within the course’s core units.

Campus Information

Burwood

The Melbourne Burwood Campus is Deakin’s largest. A short trip from Melbourne’s central business district, Burwood offers the perfect balance between city lifestyle and suburban comfort. On campus you will find impressive buildings and world-class facilities, a wide range of learning and social spaces, and a relaxed atmosphere. If you enjoy getting outdoors between classes, the Melbourne Burwood Campus also sits alongside parkland, which is great for walking, jogging and cycling.

Geelong Waurn Ponds Campus

At Deakin’s Geelong Waurn Ponds Campus, you are surrounded by expansive grounds and impressive new buildings. It offers state-of-the-art engineering, medical and sport facilities, as well as some of the most advanced research spaces in the world. The campus also features incredible sporting facilities, including Deakin’s Elite Sport Precinct, which includes an Australian rules football oval, FIFA-grade soccer pitch, athletics track, basketball courts, and more.

Intakes

  • March
  • July
  • Nov

Application Processing Time in Days: 5

Application Process

Application Outcome
7 Days
Visa processing time
35 Days

Minimum English Language Requirements

English Level Description IELTS (1.0 -9.0) TOEFL IBT (0-120) TOEFL CBT (0-300) PTE (10-90)
Expert 9 120 297-300 86-90
Very Good 8.5 115-119 280-293 83-86
Very Good 8 110-114 270-280 79-83
Good 7.5 102-109 253-267 73-79
Good 7 94-101 240-253 65-73
Competent 6.5 79-93 213-233 58-65
Competent 6 60-78 170-210 50-58
Modest 5.5 46-59 133-210 43-50
Modest 5 35-45 107-133 36-43
Limited 4 32-34 97-103 30-36
Extremely Limited < 4 < 31 < 93 < 30

Job Opportunity Potential

Digital media work spans a diverse range of industries and organizations, from multimedia businesses to public relations agencies to content providers in the entertainment industry.

Deakin graduates find work in the following roles:

  • content producer/digital producer
  • social media officer/coordinator
  • media assistant/officer/advisor
  • community engagement officer/coordinator
  • marketing analyst/coordinator
  • various social media specialist freelance work.

PSW Opportunity

  • Melbourne Campus - 2 years of Post Study Work Permit
  • Geelong/ Warrnambool Campus - 3 years of Post Study Work Permit

Admission Requirement / Eligibility Criteria

India
  • (standard class XII):- 65%

Admission Requirements Specific Entry for applicants with recent secondary education (previous three years) will be based on their performance in a Senior Secondary Certificate of Education, with pre-requisite units 3 and 4; a study score of at least 25 in English EAL (English as an additional language) or 20 in English other than EAL. Applicants will be selected in accordance with the published Australian Tertiary Admission Rank (ATAR) for that year. 

Entry for applicants with previous Tertiary, VET, life, or work experience will be based on their performance in:

  • a Certificate IV in a related discipline OR
  • a Diploma in any discipline or 50% completion of a Diploma in a related discipline OR
  • successful completion of relevant study at an accredited higher education institution equivalent to at least two Deakin University units OR
  • other evidence of academic capability judged to be equivalent for example relevant work or life experience

Supporting documents

When you apply to Deakin, it’s important to attach all requested supporting documentation, otherwise, your application could be delayed or disallowed.

Remember, most documents need to be certified before you upload them, so give yourself plenty of time to get organized.

Examples of certified copies you’ll need to include:

  • award certificates
  • academic transcripts
  • formal identity papers (e.g. your passport).

Documents in languages other than English will need to be translated. If you’re applying for a scholarship, please also check the specific supporting documents for that application